After showcased at an event in Mumbai, the homegrown carmaker Mahindra has officially launched the KUV100 Anniversary Edition in the country with a price tag of INR 6.37 Lakh (ex-showroom, Delhi). This special edition can be availed only on the range-topping K8 trim.
Though, the details of the model have already been surfaced online in a leaked brochure revealing that this time Mahindra turned up to offers better value to their customers against the money paid for.
Image Source: IndianAutosBlog.com
Launched back in January 2016, Mahindra KUV100 received many anticipations than it was expected and hence, it overwhelmed the demands. Just after the one month of its launch, it crossed the 21,000 milestones of bookings. For the initial months, the waiting period of the car was extended to 4 months.
Mahindra had also boosted the production capacity of the plant from 9,000 to 12,000 units to meet the increased demands and cut the waiting period of. After all, the KUV100 was the best selling Mahindra vehicle although, for a month, it beats the brand's flagship Bolero in terms of the sales!
Done with the history of the product, now take a look at the recent sales. In the past few months, Mahindra noted a continuous drop-down in the sales of KUV100. And now when the segment popular, Maruti Suzuki Vitara Brezza also on much on demand, it would be real tough for the KUV100 to make a comeback.
Keeping in mind the same, the homegrown carmaker has updated its compact SUV with the anniversary edition that comes with various added features and new sporty color themes.
Below here are the complete details of the KUV100 Anniversary Edition -
This new edition of KUV100 boasts of a Flamboyant Red or Dazzling Silver exterior shade, with the black colored roof. The 15-inches ‘Dynamic design alloy wheels further enhance the sporty spirit of the car. Interior as well dipped in the sporty black theme all around the cabin.
Image Source: IndianAutosBlog.com
Moreover, the carmaker is also offering four new styling kits to make your KUV more personalise, named - Sporty exterior kit, Sporty interior kit, Premium exterior kit, Premium interior kit.
Commenting on the KUV100 Anniversary edition, Pravin Shah, President and Chief Executive (Automotive), Mahindra said, "On the first anniversary of KUV100, we would like to thank our customers for their support in creating a new SUV segment. The KUV100 has the appeal of an SUV and the practicality of a compact car, making it a compelling value proposition. At Mahindra, we constantly update our products in keeping with the latest trends. We have introduced the new avatar of the KUV100 with dual tone exterior colour, sporty and premium black interiors and bigger dynamic design alloys wheels along with various accessory kits. We are confident that it will further build on the KUV100's style quotient and make it a popular choice amongst the youth."
Currently, Mahindra KUV100 is available in both petrol and diesel powertrains and in total seven variants, out of them four trims are standard named K2, K4, K6 and K8, and three are sub trims, K2+, K4+ and K6+. The compact SUV ranges between INR 4.71 Lakh and INR 6.37 Lakh for the petrol powered variants, while the diesel version starts from INR 5.65 Lakh and goes up to INR 7.30 Lakh.
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