March: Ducati To Make Its Comeback in India

Here comes another Italian motorcycle manufacturer to glorify the Indian Two-Wheeler market. The Ducati is finally making its comeback in our country and this time it is carrying its complete crew of motorcycles along with it. A little while back, we've got to know about the under-construction dealership of Ducati, which was being spotted in the Gurgaon, North India. The under-construction dealership of Ducati has placed itself nearby the Indian Motorcycles showroom. The high-performance Italian machines are readying themselves to enter Indian boundaries. Besides, they are also preparing for the higher level of competition as well.

Initially, only two cities will be having Ducati dealerships, i.e. Gurgaon and Mumbai. Above all these things, the icing over the cake is that both the dealerships will be inaugurated on the coming 18th March, 2015. The upcoming Italian motorcycle manufacturer will be competing with various national and international firms, even with another Italian two-wheeler firm as well, in the Indian boundaries. And, on the other hand, the DSK Benelli has also scheduled the official launching of its products in India in the month of March, 2015.

Mr. Cristiano Silei, Vice President of Sales and Marketing at Ducati, says, " We consider India an extremely important part of Ducati’s future global strategy and will strengthen our presence in the market with premium services and a larger network that will be in line with our global standards. Our entry into the Indian market is therefore a first step in this direction." Unlike DSK Benelli, the Ducati hasn't bound itself to a definite number of products, as it might be introducing all its Superbikes, Street-fighters and all other models in the country.

The expected product line-up of the Ducati for Indian customers would comprise several series such as Diavel, Hypermotard, Monster, Multistrada, Street-fighter, Superbikes and the newly launched Ducati Scrambler. The minimal price tag offered by the firm is Rs 7 Lacs and all these motorcycles will be entering the Indian boundary via the CKD route. And, from the customer point of view, the Ducati will be expected to offer premium service and quality products to the Ducati motorcycle owners.