Toyota Yaris Sold More Units Than Honda City: Know Reasons

The newly introduced Toyota Yaris C2-segment sedan has crossed the sales figure of the Honda City in may 2018. It was introduced at Rs. 8.75 lakh. It competes with the Maruti Ciaz, Honda City and Hyundai Verna in the market. Toyota has sold approximately 2,843 units of the new sedan in May 2018, whereas the Honda City managed to sell out over 2,763 units in the respective month.

The Yaris is available in only petrol engine option, has left the City behind but its lack from Maruti Ciaz (4,024 units) and Hyundai Verna (3,801 units) considering sales figures.

The Yaris is powered by a 1.5-litre petrol engine producing 108 PS of peak power and 140 Nm of peak torque. The Honda City is available in both a diesel and a petrol engine choices.

Here are the reasons behind Toyota Yaris sales crossing Honda City sales:

1. Toyota Brand Value

Where Honda is considered as a premium brand in the country, Toyota is as well as a respected brand in India. Toyota cars are famous for long-life and high reliability. Further, the company maintains good customer relations even after sales. All these efforts collaboratively make the brand image and this is the reason the customers consider Toyota brand cars seriously.

2. Pre Booking And Higher Dispatches:

When the new car launches, the chances to attract more customers are high, subsequently this increases the demand. There are some crazy buyers who decide to buy new cars and put the money on upcoming cars as the pre-booking starts. This is due to novelty value and so much hype on social media. Therefore, the dispatches in the first month are obviously making the number perform comparatively high.

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3. Manual And Automatic Gearbox Option

Most of the car buying in India is now attracted by automatic transmissions option. The popularity of AT-equipped cars has increased as the customers think that this option is only available with the high-end trims only. But, the Toyota Yaris offers automatic transmission on each trim. This makes a favorable condition for the new sedan as customers have an option between automatic and manual transmission trim options.

4. Feature-Loaded

The new Toyota Yaris is a feature-loaded vehicle. The top-end vehicle is equipped with first-in-segment characteristics like ambient lighting, gesture control, touchscreen infotainment, power-adjustable driver’s seat, infrared-resistant tinted windows and roof mounted AC vents.

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5. Base Variant

The top-end features are not only limited to the top variant in the section. All the variants get EBD, tilt steering, 7 airbags, and ABS.

All these favorable reasons make the Yaris an interesting deal for car buyers.