Force is automobile manufacturer company based in India. Force Motors was founded in 1958 and its main products are three wheelers, tractors and light commercial vehicles. The company is also going to manufacture heavy vehicles and bused and trucks etc.
The original name of the organization was Firodia Tempo Ltd. It is also known as Bajaj Tempo Ltd. with acquisition by Bajaj Auto. The founder of Force Motors was N.K.Firodia and other key people of the company are Prasan Abhay Firodia (Chairman) and Abhay Firodia (Managing Director).
Its main field is the production of commercial vehicles in which the three wheeler segment has a venture with Vidal and Sohn Tempo Werke. It started the production of personal vehicles in 2011 with SUV and bollywood actor Amitabh Bachhan is the brand ambassador of this SUV car. Its trucks manufacturing plant is located in Madhya Pradesh. Main models of Force are tempo minidor, matador, ambulance and trax judo etc.