It is a Japanese Photography and Imaging company, the headquarter of Fujifilm is located in Tokyo, Japan. The company is involved in the development, sale, production and service of photographic films, color papers, digital cameras, graphic art equipments and photography chemicals. Fujifilm was founded on 20 January, 1934. It started making optical glasses and lenses etc. in 1940.
In 1980s, the company expanded the production to gain the "World Class Fujifilm Status". In the same year its photography was change to digital from film. The main Fujifilm color negative films are Fujicolor Pro 160s, 160c, 400H and NPZ etc. Velvia, Provia, Astia and Fortia are color reversal films of different contrast that makes the image more bright and suitable.