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For the ease of buyers, Ducati has launched an online configurator for its popular Scrambler, which is designed for figuring out the accessories available on a prospective purchase. Via this platform, one can personalize all of the six versions of the bike at any time through a mobile handset. The models comprise from Scrambler Icon to Sixty2, in which Urban Enduro, Full Throttle, the Classic and the Flack Track Pro are on the list as well.
“Thanks to the new Scrambler configurator, we create the perfect bike for our fans, in a quick and simple way. In addition, we provide them with many useful options so that they can enjoy an experience that is not just about bikes, accessories, and clothing, but also instils the sense of belonging to a large Community. This is one of the first steps of Digital Transformation to be implemented by Ducati and results are proving to be significant and competitive. We would like a Ducatista to be a Ducatista not only when riding but everywhere, at all times, and this becomes possible when the Ducati experience also incorporates all the new digital tools,” said, Piergiorgio Grossi, Director of Ducati Information Technology and Digital Transformation.
When it comes to customization, the new platform lets you sort through beyond 60 different accessories among which some are, original tank covers and three unique logos of Scrambler, racing add-ons, six different seats, enduro supplements for robust protection on off-road drives, etc. you can have a precise look at all these images as they are provided in the configurator in high resolution.
Read Also: Ducati XDiavel Launch Slated in September; Price Starts at Rs 15.56 Lakh
With eleven different angles of the bike, it becomes easy to get a clear idea from side, three-quarter, rear, front, from above and from the riding posture by rotating the pictures. Customers can have a real time feedback from the nearest Ducati Scrambler dealer as well via the ‘Hop on your motorbike’ option. They can share the configuration with the dealer and receive a spontaneous response.
Apart from Ducati, Triumph also has such kind of configurator, which allows riders to select accessories from the pack and can have a personalized bike on the screen. They can then get an estimate for the amount to be invested in customization.
Check the online Scrambler configurator at Configurator.scramblerducati.com
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