Google Launches My Business Website Builder for SMEs in India

In order to help small and medium enterprises (SMEs) in building up new digital platforms for their business or services, Google, the giant search engine and technology firm, on Tuesday has introduced "Google My Business" website builder in India. Google firstly announced the feature back in January this year, when the CEO, Sundar Pichai was in New Delhi. The new feature has been introduced targeting at the instant development of a mobile optimised website. With the help of Google My Business, small business will be able to build their first website for free.

Google, while announcing the Google My Business website builder, in a blog post said, “Using Google My Business, you can create your first website for free, right from your phone in less than 10 minutes. It's so easy it basically creates itself. We use your Google listing to build the site, taking care of the design and making sure your website is found in Search and Maps.”

Google My Business allows users to build websites in 10 different languages including English, Hindi, Bengali, Telugu, Marathi, Tamil, Urdu, Gujarati, Kannada, and Malayalam. According to Google, over 120,000 small and medium Indian businesses were part of the pilot roll-out programme, which has been running from past 5 months. The website builder will also allow the user either to get a free domain from Google or to buy his/her own with Google Domains straight from Google My Business.

The company further added, “Connect with customers by telling them exactly what you want them to do next, like call your business, book an appointment or sign up for your mailing list.”

Shalini Girish, Director, Marketing Solutions, Google, in a statement said, “Small business owners tell us that building a website can be complex, expensive and time-consuming. In order to solve these problems for them, we introduced a new simple, free, and fast way to build a mobile-optimised website through 'Website With Google My Business'.”

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