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Nowadays, tying up with Bollywood for releasing the products has become the trend by a lot of car and bike manufacturers. Rakeysh Omprakash Mehra’s ‘Mirzya’ is an upcoming Bollywood movie with which Mahindra has got associated. Reportedly, the company has launched a Mahindra Mirzya Centuro Special Edition to promote the film. The bike has been priced at INR 46,750 (ex-showroom, Delhi). Mirzya is set for an initial worldwide release on October 7, 2016.
This mid-level variant features flashy graphics over the belly and side panels for denoting an association with the movie. Apart from the decals, the design is more or less same. The bike’s appeal gets more emerged via golden painted horse on the belly. Alloy wheels, electric start, flip key, and LED tail lamps are some of the other features of the bike.
Highlighting the power statistics, the newly launched Mahindra Special Edition Mirzya Centuro comes packed with the identical 106.7cc MCi-5 (Micro chip ignited) engine, which churns out 8.38BHP of power and 8.5NM of torque. Mated to a four-speed transmission, the commuter motorcycle will compete with the likes of 110cc TVS Victor, Yamaha Saluto RX and Honda CD 110 Dream. Mahindra is mulling that the bike would create some bustle in the festive season and raise the sales numbers.
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