Ford had taken more than a handful of fellow automakers by surprise with the launch of the Freestyle on April 26, 2018. A major reason for this was the aggressive pricing which many believed was a classic market tactic to gain new customer base in a price sensitive market like India. For a cross-hatch and the Ford brand name, the Rs. 5.09 lakh price tag considering the equipment list on offer seemed a bargain. At the time, It even undercut the Ford Figo hatchback by a whopping Rs 42,000.
Hence, speculations were ripe as to how long could Ford keep up with it. And just 4 months since the launch, Ford has very silently increased the price along with its entire line of Ford Freestyle models. While Ford has not yet stated any reason for the increase, but whispers suggest that the decision has been taken keeping in mind the upcoming Aspire facelift and Figo facelift which cannot be priced on the same strategy as the Freestyle. The Freestyle price range would have negatively hurt its siblings.
The prices across the entire Freestyle lineup has gone up. This ranges from Rs 9,000 in the base variants to Rs 19,000 in the premium variants of the Freestyle Petrol. As far as diesel is concerned, price rise has been limited to The Ambiente and the Titanium variants. However, the price increase must not hurt Ford as it enjoys a great fanbase. Also despite the increased price tag, the equipment list on offer in the Ford Freestyle is still a bargain. It remains the first choice for many under Rs 10 lakh and a true value for money. Scroll down for specs and features.
Inspired by latest Figo facelift, the Ford Freestyle tried its best to look fresh not completely but at least from outside. The interior has also some similarity with the Figo Facelift. It features SYNC 3 touchscreen infotainment system, upholstery in a new color, Sienna seat covers but doesn't have rear split seats, bottle holders at the rear, as expected.
The new Figo takes power from a fresh 1.2-litre petrol engine taken from the latest Dragon family of Ford. The 3-cylinder engine is able to churn out a maximum power of 96PS and a peak torque of 120 Nm which is more stronger and more fuel efficient as compared to the 4-cylinder 1.2-litre petrol engine fulfilling its responsibility in Figo.
Instead of 18.16 kmpl of mileage, this time it renders 19 kmpl of mileage. It is also powered by the same 1.5-litre 100PS/215Nm diesel engine of Figo, EcoSport model, and Aspire model. This engine is also fuel efficient and gives a mileage of 24.4kmpl. Both the engines are mated to a 5-speed manual gearbox. The CUV gets a ground clearance of 190 mm.
In the features list, the Ford Freestyle takes plastic cladding, slimline weathershield, roof cross bars, uprated suspension, revised butch looks, engine under shield, 15-inch alloy wheels, auto headlamps, a 6.5-inch SYNC 3 infotainment unit, rear spoiler, shark fin, auto AC, supporting Android Auto, keyless entry, push-button start, and Apple CarPlay.
Moreover, in the safety list, it takes six airbags, EBD (Electronic Brake-Force Distribution), ABS (Anti-lock Braking System), active rollover protection comprises electronic stability program, traction control system and hill launch assist, further, it takes emergency assistance and rear view camera.