India Yamaha Motor has awarded the India Design Mark Certification by the India Design Council for its sports bike, the YZF-R3 and for scooter offering, the Cygnus Ray-ZR. The company has notified about this appreciation in a press conference.
For a reminisce, it is brand’s sixth consecutive win since 2012. Back in time, Yamaha has collected this I Mark certification for different products such as YZF-R15 version 2.0 (2012), Cygnus Ray (2013), Cygnus Ray Z (2014), Cygnus Alpha (2015), FZ-S FI version 2.0 (2015), Yamaha Fascino scooter and Saluto 125 bike (2016).
Developed on an all new chassis, the Yamaha YZF-R3 is underpinned with a fresh 321cc, liquid-cooled, 4-stroke, in-line 2-cylinder, fuel-injected engine unit for high speed cruising.
Whereas, the scooter offering Yamaha Cygnus Ray-ZR draws propelling power from an air-cooled, 4-stroke, SOHC, 2-valve, 113cc “BLUE CORE” engine. The engine is mated to a continuously variable transmission (CVT) unit. The scooter weighs just 103kgs, which makes it light weight.
While announcing this achievement, Mr. Roy Kurian, Vice President, Sales & Marketing, Yamaha Motor India Sales said, “Yamaha is postulated to come up with exciting products along with excellence in design, style and comfort that revs heart. The certification will induce trust among its customers and will also generate the desired brand worth in terms of winning new customers. Customers accepted YZF-R3 and Cygnus Ray ZR with incredible gusto and the certification by India Design Mark will further manifest its overall impression.”
India Design Council, an autonomous body of Government of India founded under the consideration of Department of Industrial Policy & Promotion, Ministry of Commerce & Industry. The Council has started India Design Mark in association with Japan Institute of Design Promotion (JDP). India Design Mark symbol is a trustworthy indicator, it ensures product’s excellency. The winner can use this symbol in various ways, such as advertisements, catalogues, product packaging, and other promotional mediums to get a good response from the customers.