Toyota Kirloskar Motors (TKM), which holds a reputed position in India under all the segments of cars like sedan, hatchback and the SUV as well is on the move. The company is doing well enough in these categories, but the thirst for more is the key to success in the tough Indian market, as now the customers don't only seek quality in the vehicle, but prefer them to be luxurious as well. And, this demand of luxuriousness is currently being met by 3 German stalwarts viz BMW, Audi and Mercedes-Benz.
Now, the Toyota is planning to launch its luxury brand Lexus in India and I guess, I don't need to elaborate that what features, performance, class and leisure you'll be getting with this brand's high-class automotive engineering. The Lexus has all the cars in its fleet, that is, sedans, SUVs, hybrids, performance and future concepts as well. These fleet of Lexus cars is none less than any other luxury brand in the market. They for sure provide sheer performance, leisure, outstanding look, mind blowing design and everything else you could imagine.
For now, the Toyota is a household name for its cars like the Toyota Corolla, Etios, Etios Liva and Fortuner of course. But, as the Indian market is on the high once again for every type of cars, the officials have confirmed that according to the positive trend of the market, it might force them to think about the launch of their luxury Lexus brand in India to cash out the market with both hands.
