As the Indian crowd is tending towards the scooters and premium bikes, manufacturers are also focusing on these segment and so the Yamaha. Yamaha, a Japanese motorcycle manufacturer is very much attentive and focused on the scooter and premium bike segment in India.
Delaying in the mass market for bigger volumes has inspired Saluto to manage the volumes for the company. Albeit, Yamaha doesn’t negate the wish to participate again in the mass market in coming time.
Nevertheless, the 100-125cc category has been on a slide downfall considering the past years with the short bandwidth also being lower. It is confirmed by the FZ maker that the premium ranged bikes and scooters will be finding their way in India and it is also expected that India would be the export base for such bikes. As per the speculation, it is expected that with the launch of the refurbished version the FZ, R15, and Fazer with ABS, the company is also planning to launch the all-new MT-25 by March 2019 and 400cc bike by 2020; which are coded internally as 03A and 02R respectively.
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When we judge the move of Yamaha we find out that the company has taken 5 years to decide that it is required to launch the competitor to KTM Duke 390 and probably will divest further 3 years to decide a launch of the premium ranged bikes.
For the present, Benelli is also planning to debut a competitor against Duke 390 at 2018 Auto Expo and Yamaha is still in a dilemma as the manufacturing is not started yet and Duke 390 is possibly going to unveil its 3rd generation model at the EICMA show 2020. This is the hard time for Asian two-wheeler maker as KTM has revolutionized the 400cc segment of motorcycles.
Yamaha holds 20% share in the entry-level premium ranged bikes and the sales for the bike have exceeded in the financial year 2017 with a bracket of 21% growth.